Saar Shai and Alicia Zur-Szpiro are Wanderland’s co-founders and Directors. They go as well together as husband and wife, fish and chips, please and thank you and rock and roll. 
With a background in game design, toy invention, kids publishing and entrepreneurship, Saar and Alicia are seasoned designers, creatives, strategists and communicators.
Jason Loik is Wanderland’s Creative Director. Jason is the lead sculptor and brand evangelist for Hasbro’s Play-Doh, a seasoned toy inventor and celebrated designer. What Jason doesn’t know about the world of toys and play isn’t worth knowing.
Jason Pirock is Wanderland’s Strategic Advisor and the Global Head of Marketing for Springboard Hospitality, one of the world’s top 50 hotel management companies. Jason has built marketing strategies for hotels across the world over the past decade. He knows the world of hospitality inside and out and is our guru when it comes to all things hotels.
Michael Zur-Szpiro might be the most senior advisor on the team but he’s undoubtedly the most young at heart. His youthful spirit belies his decades of experience. He has created some of the most recognisable brands and identities and is a master of business strategy and communication. He loves nothing more than taking his four grandchildren out for a piece of sachertorte.
We are supported (managed) by a team of very lively and opinionated children (bosses). Their names are Sasha, Levy, Leilani, Kalina and Boden.